About Us

I’ll be honest with you. This website didn’t start as a planned project. It started because of frustration.

My name is Sneha Kulkarni. I’m from Pune, and a few years ago, when the Majhi Ladki Bahin Yojana was announced, my mother and two of my aunts were among the millions of women who tried to apply. They are not tech-savvy. They don’t understand portals, OTPs, or what “NPCI seeding” even means. They just knew there was some government money available and they wanted to know if they qualified.

What followed was weeks of confusion. Wrong information from neighbours. Outdated PDFs floating on WhatsApp. One relative told my mother the scheme had closed. Another said her ration card wasn’t valid anymore. None of it was true — but there was nowhere simple, nowhere honest, to just get a straight answer.

That bothered me deeply.

I’ve been working in digital content and research for several years. I know how to read government GRs, track official notifications, and cut through the noise. So I started writing down the answers — first just for my family, then for a few women in our building society, and eventually I thought: why not put this online properly so anyone can find it?

That’s this website.

What We Actually Do Here

This is not the government portal. I want to be clear about that from the very first line. The official portal is ladakibahin.maharashtra.gov.in — that’s where you apply, check status, and do your eKYC. We have no connection to it whatsoever.

What I do here is explain things in plain language. When the government releases a new GR or announces a deadline change, I read it and write what it actually means for a regular beneficiary. When women message me saying “my payment stopped, what do I do?” — I try to give them a real answer based on what the official process says, not just vague advice.

I’ve helped hundreds of women understand why their payment was paused and what exact steps fix it. That’s honestly the most satisfying part of running this site.

A Note on Trust

I know there are hundreds of websites covering this same scheme. Most of them copy-paste from each other. Some of them are genuinely misleading — I’ve seen sites that make it look like you can apply through them, which you cannot and should never do.

My commitment is simple: if I’m not sure about something, I say so. If a deadline changes, I update the article. If the government reverses a rule, I correct it. I’d rather publish less frequently and be accurate than publish daily and be wrong.

You can follow me on X (Twitter) at x.com/SnehaKulkarni0 where I post updates as soon as official news drops — sometimes before it even makes it to this site.

Get in Touch

If something on this site helped you, or if you found an error, please tell me. The contact form is always open. I read every message, even if replies take a day or two.

This scheme matters. The women it reaches matter. And getting accurate information to them — that’s the only reason this website exists.

— Sneha Kulkarni Founder, ladkibahinyojana.pro Pune, Maharashtra